Matthieu Lamoureux

Paddy Power’s World Cup ad is a cheeky "England-vs-America" football culture showdown, hilarious and spot-on! 🏴󠁧󠁢󠁥󠁮󠁧󠁿⚽️🇺🇸 #WorldCup #FIFAWorldCup

A few thoughts on Claude's brilliant Super Bowl commercials: www.linkedin.com/posts/matthi... #AI #SuperBowl #SBLX

This would make an amazing short commercial for a travel or telco company. 📶 Artist: Anton Suseno.

This amazing, super-cute Christmas commercial from Intermarché, the French supermarket, is going viral worldwide. 🐺🥕 It’s a wonderful fable about clichés, eating better, and coming together. 60 craftspeople worked on this animation masterpiece for nearly a year, and it has now reached 600M views.

IKEA’s 2025 Christmas ad is a heartwarming story about a young child trying to spend quality time with his parents. It’s one of my TOP 20 holiday commercials of the year, and I’ve watched more than 200 of them: www.llllitl.fr/2025/11/chri...

A great new film from Icelandair airlines, where an online conspiracy theorist is invited to Iceland to prove that the country is real (and not AI-generated!). 👀 #Iceland #Icelandair #Travel #Tourism

John Lewis’ 2025 Christmas advert is here! 🎄 This year, it tells a heartwarming story about a father and his teenage son (set to a 90s club anthem!). ✨ #Christmas #Advertising

Hilarious new Burger King ad, poking fun at babies craving a taste of the Whopper 😅🍼 #BurgerKing #Advertising #Marketing #Creativity

"Why Do It?" Nike reimagines its iconic slogan with Tyler, the Creator, urging Gen Z to take risks. Because playing it safe never changed the game. #Advertising #Marketing #Creativity #Sport #JustDoIt

Depop’s latest campaign flips resale from bargain-hunting to soul-connecting. 🤝 Its 'Depopelgangers' film celebrates the thrill of finding someone, somewhere, who just gets your style. #Fashion #Commerce (by Uncommon Creative Studio)

"Cheers to Bars" 🍻 Some of humanity’s most memorable stories share a humble origin: a local pub. AB InBev’s latest film celebrates the bar as a launching pad for extraordinary beginnings. From bands that defined generations to cultural traditions first sketched on coaster napkins, and so much more.

Handmade chicken, handmade ads 🍗 In KFC’s new campaign, each ad is hand-drawn on site, just like its chicken is prepared in every restaurant. A brilliant illustration of craft as the message, and a clever way to highlight its boldest ingredient: a human touch. #KFC #Chicken #Marketing #Media

Cheetos unveils new pants 🧡 Featuring towel-like front pockets: The perfect runway for those cheesy, dust-covered fingertips. #Snacks #Fashion #Marketing

​YSL Beauty's latest ad ingeniously flips the script on traditional luxury ads to spotlight intimate partner violence. 💄 By subverting classic perfume commercial tropes, they reveal how behaviors like intrusion, jealousy, and manipulation are often misinterpreted as love. #Marketing #Beauty #Luxury

Brilliant new LEGO ad for its Jurassic Park set, packed with clever nods to Spielberg’s classic! 🦖 #LEGO #JurassicPark #Marketing

Angel Soft just crashed the Super Bowl! 🏈 🧻 The toilet paper brand turned its 30-second ad (worth $8M!) into a bathroom break opportunity for viewers, right before the halftime show. #SuperBowl #SBLIX

Nike returns to the Super Bowl! 🏈 Their first ad since 1998 honors fearless women athletes who defy the doubters. A powerful short film on resilience and determination. 👊 'There’s one guarantee in sport: You’ll be told you can’t do it.' #SuperBowl #SBLIX #Ads #Nike

🏈⚫️ OpenAI just dropped its first-ever Super Bowl ad! Showcasing ChatGPT, in sleek black-and-white minimalism. #AI #SuperBowl #SBLIX

Cher is a witch! Cher goes back to "the 80's" (with disastrous results!), poking fun at her ageless looks and iconic status, in hilarious new Uber Eats advert. #Cher #80s #Advertising #Uber #UberEats

Airbnb’s 2025 Christmas ad hilariously roasts hotel stays with an exasperated Santa navigating chaotic lobbies, packed elevators, identical floors... Turns out, even him prefers Airbnbs. 🎅✨ #Holidays #Airbnb

BoursoBank hits 7 million clients and hijacks the 7th page of 50 French newspapers to announce it. The ordinary page number turns into a unique media space. 🗞️ #Creativity #Marketing #News