Plausible Analytics

The same funnel can have two different conversion rates. One counts only direct paths (step 1 → 2 → 3). The other includes visitors who browsed other pages or did other activity in between. That changes your conversion rate significantly. The good news: You can measure both in Plausible.

Most sites with Google Analytics are transferring 12+ GB/month they don't need to. That's slowing down the very thing you're trying to measure. The GA script is 135kB (gzipped). But with 100K monthly visitors, you transfer: • 12.9 GB/month • With GTM: 17.2 GB/month

Most form analytics tell you *that* someone converted. Not *where* they converted. Now you can see exactly which page your form got submitted on. Just click on your "Form: Submission" goal to see details. - It's codeless. - It's simple. - It's insightful. - Works with almost any form integration.

Hitting 100 signups in a day used to feel impossible. But last week? Every single day brought 100+ signups. 🎉 Next goal: 200

Plausible Analytics has completed 7 full years! 🎉 Here's some stuff we did in year seven: ✅ Added 2.3K subscribers, stayed profitable. ✅ Added SSO, simpler setup for common measurements, scroll depth tracking, etc., making adoption easier. ✅ Got our own Wikipedia page & a feature in Wired.

GA4 reports being buried under twelve layers of menus

📱Plausible on phone Click anywhere on a row in the Top Pages report: get the external link icon (↗) to open that page in a new tab. Tap the report entry itself: Filter your dashboard to see stats for that page instead.

Introducing: percentages in reports. - They help you see trends - They remove the need for mental math - They're fun to use Available in all reports now! No setup required.

Made a small UX improvement to make browsing your reports interactive and fun. 🪄

Opened GA4...

Tiny design upgrade to make things clearer when installing Plausible: Choose how you want to install Plausible → find your exact steps right inside Settings → get started in no time. 💜

feelings right now