Michael Colling-Tuck
@mcollingtuck
The fundamental starting point always has to be what drives your customer. GPs think differently than surgeons. Segmentation follows drivers, then channels, then execution. Most healthcare brands skip the first step. https://agencymedicalmarketing.com/videos
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More from Michael Colling-Tuck
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The best healthcare campaigns don't just inform patients. They respect agency over health decisions and consequences. That changes everything about how we build patient experiences...
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Sometimes running a business feels like this...
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Loving my new podcast with Keith Jackson at the moment. Things don't always go to plan (wait until 25 seconds) and that's the way we like it. Unscripted, fun, educational. You c...
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Healthcare marketing isn't about giving patients more choices. It's about restoring their agency when they feel they have none. That distinction changes everything about how you bu...
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Medical campaigns miss targets because teams assume 'medical' means HCP when the product should reach patients. The targeting question matters more than the creative one. https://a...
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Great interview with Biz Smart this morning about life science product launches, patient marketing and founder life. https://scaleupradio.libsyn.com/
Client had medical grade masks right when Boris mandated them on transport. Google blocked our ads for crisis profiteering. Healthcare marketing in a nutshell. https://agencymedicalmarketing.com/videos
Healthcare marketing isn't about giving patients more choices. It's about restoring their agency when they feel they have none. That distinction changes everything about how you build brands in this space. https://agencymedicalmarketing.com/videos
Medical branding isn't special. A brand is a story whether you're selling sneakers or surgery. Patients are emotional about healthcare decisions. Your brand better account for that reality. https://agencymedicalmarketing.com/videos
Half-baked healthcare campaigns are expensive. The gap between 'ah, okay' and 'yes, that's it' is where real performance lives. We built a process to close it. https://agencymedicalmarketing.com/videos
Client had medical grade masks right when Boris mandated them on transport. Google blocked our ads for crisis profiteering. Healthcare marketing in a nutshell. https://agencymedicalmarketing.com/videos
Director of the Americas... what a title... Post-COVID, we have transformed the way we plan and execute healthcare events. Here's our latest episode of Agency Fireside Chat with Charlie Litchfield and Howard Widdall about healthcare event marketing.
Too many world-class healthcare products are undermined by brands that look like they were designed in a shed. A medical brand is designed to help people at its core. That has to be the why. https://agencymedicalmarketing.com/videos
The best healthcare campaigns don't just inform patients. They respect agency over health decisions and consequences. That changes everything about how we build patient experiences. https://agencymedicalmarketing.com/videos
Medical campaigns miss targets because teams assume 'medical' means HCP when the product should reach patients. The targeting question matters more than the creative one. https://agencymedicalmarketing.com/videos
South East Water Chairman resigns after scathing report! #news #worldnews #uknews #uk #water #watercompanies #southeastwater #england #environment
Seriously: I Leonardo Ganni Luciano-Pena do 🚫 pay BTC to Speak Thoughts #BigDalphaENERGYisPALPABLE.😻 #WhoGotItBadMe #PreOrderedMissedTheShamelessPreOrder #AllUpThatLaneThisLionIs 🌎ÀHO🌐 BIB‼️ SMIB‼️ PBW/Y‼️‼️ TRUST Gaia&USAs-Constitution&Jesús‼️ Pillars to YWHW|JEHOVAH|ALLAH‼️‼️ 🗡🧑🏽💻🛡🧠🗺🫖🌺🐝🎼⚛️❤️🔥✡️🌟🦁✝️☪️🐦🔥🕉️🎭🪬🏳️🌈⚖️🩵🌊🗽🪃🧲
#Maga #trump #trending #viral #fyp #congratulations #Liberals #democrats #conservatives #news #today
Juan Soto with a 2 Run HR tonight for our New York Mets ! #LGM #MetsSky #Mets #MetsFans #NYMets #MLB #Baseball ⚾
Now streaming the development of my Colony Sim + RPG game! ⚒️🤖⚔️ More small changes and quality of life features today! Getting the last of them in before I tackle something more substancial next week! Come join me! www.twitch.tv/sorcerystory #gamedev #indiedev #godotengine
Important Dates to Remember: May 4th: Last day to register to change your voter registration to vote in the primaries May 12th: Last day to apply for a mail-in ballot May 19th: Day of the Primary Election @thejustindouglas.bsky.social #GrowWithMe #MailInBallot #Primaries #Vote #YouDeserveBetter
When you get a roll like the one Shamet did, you start to think that maybe, just maybe it's your year. Biggest comeback since 1970. Guess what else happened in 1970? #KnicksSky
Heyy!! How are you doing today? Are you having a great day? #hey #hello #donkey #shrek #movie
Rubio: Straits must be open, unimpeded, without tolls For daily global news videos, please visit Ranked.News/videos
Quanto mais o pessoal do Flávio Bolsonaro abre a boca, mais se enrola. Agora, o Valdemar Costa Neto, presidente do PL, admite que o encontro que Flávio Bolsonaro teve com Vorcaro no dia q o banqueiro foi para prisão domiciliar, ñ foi somente para encerrar o contrato, mas para buscar dinheiro
Doug Ford is changing the law to hide information from the public. Meanwhile, he touts "unprecedented transparency" from his government. Here is a sample of what he says versus what he actually does. #onpoli
Sometimes we don't know the answer, but we will do our best to find out. #AGirlandHerGay #Science #Podcast #Curiosity
Inde Navarrette praises Curry Barker for being a gentle force in introducing her to the world of horror with ‘OBSESSION’. “We shot everything in the house first which was kind of all of the craziness. Once we were done with that, I felt like I could take over the world!”
AI Infrastructure Shifts, New Creator Agents, and US Treasury Guidelines #ai #artificialintelligence #future #machinelearning #ainews
🇺🇦 Zelensky: "I met with 🇨🇵 Édouard Philippe, Mayor of the French city of Le Havre & leader of the Horizons political party" I am grateful for his support for our people & this visit in particular is an important demonstration of solidarity with #Ukraine, especially after🇷🇺recent attacks! #France
What skills do you need for a career in catastrophe modelling? Developed in partnership with Verisk. Watch the full video on @timeforgeog.bsky.social and discover how you can... https://timeforgeography.co.uk/videos-container/the-curious-geographer-investigates-careers-in-catastrophe-modelling/
We hear it all the time from gay travelers: “Could I see myself here one day?” In our latest article, we unpack the real questions… Read our local take 👉 link in bio → Read This 👀 Have you pictured a future you here? 💬 #MovingToPalmSprings #PalmSpringsLife #ChosenFamily #DesertLife #FutureYou
🗣️ “What this might do is legitimise some of the more hardline, far-right views that are being expressed about migration in the inner-city,” says Mary Regan, Political Editor, Irish Independent. #TonightVMTV
WWE SMACKDOWN LIVE STREAM ***REGULAR START TIME*** 730PM ET LIVE ON YOUTUBE/Twitch The most unscripted, uncensored & unbiased wrestling coverage! Even the wrestlers are watching! We are the Wrasslin’ fans united! What will happen? Link Above! #wwe #smackdown #wweroyalrumble #WFU #w4ln
@shirley4council.bsky.social I am honored to be the Councilmember-elect for the East Bronx. I want to thank every voter who supported me, and every volunteer who knocked on doors, made phone calls, or handed out lit at a train station. @seiu.org & @32bjseiu.bsky.social We Don't Play! 💜
Let this day remind us of what we are working toward together, a Texas where every family can thrive, every child can grow up safe, and every mother can breathe a little easier. Happy Mother’s Day.
I know Habs fans are hoping Brendan Gallagher finally gets back into the lineup… But can I interest you in a healthy Patrick Laine instead? #GoHabsGo #NHL http://dlvr.it/TSmLmc
“Army Dreamers” by Kate Bush #katebush #strangerthings #cover #songcover #covers #songs #singer #singers #music #musician #musicians #voices #voice #vocals #vocal #80s #80smusic #fyp #nostalgic #vintage #80stm #retro #musicon #musicproducer #songcovers #art #artist #artists #newmusic #newartist
Me trying to understand who these politician are running for governor in California given I not into politics and I’m full independent
Thierry Vermeulen wird trotz des Wechsel von Verstappen Racing uaf Mercedes nächstes Jahr sehr wahrscheinlich wieder im Emil Frey Ferrari sitzen und sowohl in der DTM als auch der GTWC antreten
King Charles III just announced Digital ID in the #UK This is just after they gave #Palentir full access to the #NHS records of UK residents. Fascism is increasing one decision at a time, in these “free and democratic” countries… Centralization = Control #usa
Just starting this Monday relaxed with coffee ☕️ and a few rounds of golf! #PGATour2K25 #NintendoSwitch2 #Nintendo #Switch2 #PGATour #Golf #PGA
So ist es.. Deutschland über alles.. 💙💙💙 🇩🇪 🇩🇪💙meine Heimat 💙 mein Vaterland 🇩🇪 THX to Westender Eberswalde
Ucrania volvió a atacar Tuapse... Por tercera vez!!! Y ahora el petróleo ardiendo inunda calles y ríos. 3ra vez!! No hay defensa antiaérea!
AI is getting SCARY 🫣 If this thing is chasing you just give-up China Unicom and Huawei break the human half-marathon record by 7 minutes. 3x faster than last-year’s winning humanoid robot.
BREAKING: New polling reveals Donald Trump is underwater for the 310th day in a row. He is one of the most unpopular Presidents in American history.
Sure you can play #SeaofStars to save the world... Or you can play it to discover every recipes in the game and live your best life as a cook! Become a 3 stars cook right now on mobile: 🍎 https://bit.ly/SoS-iOS 🤖 https://bit.ly/SoS-Android
If you're trying to make everything pop, then nothing will (S1E31)
This might be the best way to experience Alberta 🏔️🤠 Horseback rides, mountain views, and unreal local spots, this is Canada at its peak. Catch the Experiencing Canada on Sunday, April 26 at 8 p.m. ET on The Weather Network.
📰¿Quieres saber lo que ha pasado en Cantabria? 📺Aquí te lo contamos en menos de 2 minutos
"Everyone needs health care." Full stop. Yet Trump's refusal to extend ACA tax credits will kick millions of Americans off their plans. Hear from @underwood.house.gov:
Thursday’s Resist and Reimagine conversation highlighted how everyday organizing is shifting what’s possible. Sammy Chavin-Grant on why calling, emailing, and organizing locally matters. #ResistAndReimagine
"Master Poulet, c'est bien pour un jeune" Si les classes aisées sont celles qui se rendent le plus dans les fast-foods, plusieurs médias continuent de stigmatiser les plus jeunes qui mangeraient n'importe quoi : mise au point par @nora.bz ⤵️ www.arretsurimages.net/emissions/ar...
We need The Billionaire Wealth Tax @billionairetaxnow.bsky.social @sanders.senate.gov @rokhanna.bsky.social @teslatakedown.com #EatTheRich #TaxTheRich #BillionaireTakedown #NoKings
New V2.0 Animatez just dropped! ... out of the sky. ... onto several pedestrians... COLLECT THEM NOW!!
Ukrainian forces struck the Saint Petersburg Oil Terminal and an enterprise in the Tambov region, President Zelenskyy said 🇺🇦💪 There are also reports that one of the warships at russia’s main Baltic Fleet naval base in Kronstadt was hit 🥰 #Ukraine #War #UkrainianDrone #SaintPetersburg #OilTerminal
Imagine Marsha P. Johnson, Harvey Milk, and Christine Jorgensen crafting New Year’s goals for 2026. This lively Queer History episode mixes intriguing "what ifs" with authentic LGBTQ history, showing how these icons transformed dreams into impactful actions. Walk away inspired! #QueerHistory #LGBTQ
ICYMI — 🤔 “I’M NOT COMMITTING TO PUTTING ANYTHING IN WRITING.” 🚩 Blanche tells Rep. Meng he won’t issue an official order rescinding Trump’s $1.776 billion sedition fund heist 🤔, and we’ll all just have to take his word for it