drewmabry
@drewmabry
A stranger booked a cold call on my calendar. No intro. No context. First thing I asked: tell me what I do. He couldn't answer. AI made it easy to pitch slap at scale. But when your whole strategy is volume, people can feel it.
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More from drewmabry
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AI is solving problems faster than ever. Too bad it's still solving the wrong ones. 30 years working with clients taught me: the best solution isn't the best solution unless it w...
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Crocs and Paid Media Wild combo, but that’s exactly how many local businesses treat their marketing. If you’re not curating Google Business Profile, you’re throwing away free vis...
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Everyone’s selling “strategy” like it’s rare gold. Most of it is useless. Copy this playbook, panic about AI, follow the crowd. No thanks. Real growth comes from clarity, relations...
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Played darts with friends at a trade show this week. No business talk. No AI talk. Just fun. That matters more than we give it credit for. We're human beings, not human doings.
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Zuckerberg says hand over your ad account and let AI run it. Reality: garbage ads, wrong audience, robot creative. People can smell inauthenticity. They buy from people, not T-10...
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Stop turning in AI homework and calling it strategy. A client's CRO agency sent us a 20 page brief that should've been 2. No research. No thinking. Just slop. AI should help you do more better work. Not more sloppy work.
We used to treat onboarding like a formality. Then we realized it’s the moment you earn trust or lose it. Now every new client gets a clear path, real progress, and one owner from day one. Structure isn’t boring. It’s what keeps clients around.
AI is evolving so fast I need a nap by 9AM. Everyone keeps waiting for this tech to stabilize. It won't. Stop waiting for a stable playbook. Build the muscle now. Use what's working. Learn fast. Adapt faster. What's actually helping you save time right now?
People think I'm calm and collected. That’s 97% true. The other 3%? I’m a total lunatic who gets spun up when you call me at 9pm. The difference now? It used to take weeks to reset. Now it takes 3 minutes and a text that starts with “sorry about that…”
Vibe coding is great until you have to ship, secure, and maintain it. AI excels at POCs, prototypes, and pilots. The mistake is treating that as the finish line. Real systems still need qualified people using AI to move faster. Spray and pray never works.
Three days with agency owners in Costa Rica. The takeaway: the ones winning right now are moving fast, positioning tight, and being honest about how hard it is. The playbook is changing fast but the people in that room are changing faster.
Founders blame their “small list,” but the real problem is every email feels like a sales trap. Give value twice, ask once. That ratio alone can turn a tiny list into a money printer.
AI won’t save your business if your spreadsheets are a dumpster fire. Clean your data, build a simple schema, assign ownership, and audit often. Structure first. Automation second.
Things ad platforms green-light: Ketamine. Psilocybin. Ayahuasca. GLP-1s. Things they flag as political: female empowerment t-shirts. Pretty sure that's a typo. It isn't. Politics is a tough game these days. More productive to focus on living our best lives.
AI won't save your bad creative. It'll just make it faster. Most brands don't need more AI. They need more taste. Scale garbage without thinking? You're just a hoarder with a laptop.
Australian Cladding Secrets_ Why Leaks Are Inevitable! #architecture #smartspaces #buildingbetter #newzealand
Only in the city would a traffic light end up taking a disc to the face. Probably deserves hazard pay at this point. Disc design by Ryguy's Tyes #DiscGolfCity #DiscGolf #IndieGame #GameDev #CityLife #Godot
David Eby: "This country cannot work if separatists, separatist premiers, others get all of the attention of the federal government. And those provinces where we're standing squarely behind Canada, where we're fighting for Canada -- we're left out of the discussion."
President Macron — That 79 year old keeps running his mouth, and it always leads to actual conflict. We in France pay every day for a war we never wanted, but started by a fool. #cdnpoli
The City of Brampton and Peel Regional Police shut down Chinguacousy Park on Victoria Day following reports of unsafe gatherings and the use of fireworks tied to a planned social media trend involving fireworks being discharged into crowds. #ChinguacousyPark #Brampton nowtoronto.com/news/bunskin...
#Indonesia #flooding #rain #ecology #weather #climate #destruction #anomaly #climatechangey 🇮🇩 Flooding in Rejang Lebong Regency (Bengkulu, May 7, 2026) 🌧 Flooding occurred in Rejang Lebong Regency, Bengkulu Province, Indonesia. Intense rainfall led to inundation and disruptions to movement.
Trump says the ballroom roof is designed as a military drone port with 360-degree DC surveillance capability, capable of bouncing off drone impacts and protecting airspace over Washington.
Has The Board, Controlling Interests and Greed decimated The PAL of Delaware?? Do Democrats and Republicans bear the blame?
Job ads without org charts are just guessing games. “Director of Pedagogy” could mean leadership... or it could mean “we don’t know what we need."” #HiringMess #JobAdRoast This week’s episode is on YouTube, Spotify, Apple Podcasts, or your favourite podcast app: buff.ly/2n6BElk
Always such a fun day out keeping the riders fuelled and hydrated at @big5mtbchallenge 🚴♂️💨 Nothing beats supporting athletes doing what they love! #big5 #hydrate #electrolytes #fuelledbynutritech
🎶SHOUT OUT FRIENDS IN CALIFORNIA 🎶 THE JUNE 2ND PRIMARY FOR GOVERNOR IS ONLY 12 DAYS AWAY ! HAVE YOU VOTED ? Please call your family and friends...GET OUT THE VOTE I support @xavierbecerra.bsky.social hope you'll check out his experience and honesty ..A decent man So please VOTE !!
Today, Arizona joined a coalition of states at the Supreme Court to defend birthright citizenship. Here’s what’s at stake.
#IsraelTerroristState #FascistaseNazistas #ForaSionistas ✊✊✊😡😡😡🤬🤬🤬 "Que suas aldeias sejam queimadas." "Morte aos árabes, vamos estuprar suas mulheres." Esses foram alguns dos cânticos islamofóbicos e antiárabes entoados por colonos + Fonte: Quds News Do Canal do Telegram da @HispanTVBrasil
🎥A community centre in Dennistoun will be leased for the next 25 years to a local community group through the People Make Glasgow Communities (PMGC) scheme. Full story: www.glasgowtimes.co.uk/news...
Fakt mele, co mu slina do pusy přinese. Copak zapomněl, jakého uznání se mu dostalo od současné opozice za jeho projev v OSN? Který byl skutečně dobrý. (via @vaclavmoravec)
For decades, presidents of both parties have followed a clear rule: the U.S. does not consult Beijing on arms sales to Taiwan. President Trump appears ready to break with that approach. Weakening deterrence invites aggression — and risks war.
Meet Tony – A-Level & GCSE Economics Tutor – 121 Private Tutor Wokingham, Reading, Camberley, Farnborough & Online 📅 Boost your Economics today – book a free trial: zurl.co/B7SNf #EconomicsTutor #GCSEEconomics #ALevelEconomics #PrivateTutor #121PrivateTutor
Lymphatic Filariasis (Elephantiasis): Symptoms, Causes, Complications, Diagnosis, Treatment #Elephantiasis #iprkashmishra #MedicalEmergency #medicalNotes #LymphaticFilariasis
Taking a moment to stretch or walk every hour boosts your mood, improves circulation, and keeps your joints happy. It’s not about running marathons—it’s about reminding your body that it matters. #Independa #StayActive #HealthyHabits #MoveMore #FeelBetter #VirtualCare
Still blown away by the response thus far on PROJECT SONGBIRD!!! Can’t wait until you can all play for yourselves :) Project Songbird releases March 26th on Steam, PS5, and Xbox! #horrorgames #indiegames #horror #ProjectSongbird
Emirates NBD: upgrades its digital banking ecosystem by ending support for older Android devices, prioritizing security, speed, and seamless user experience. Customers must update their OS #EmiratesNBD #DigitalBanking #FintechUAE #CyberSecurity #MobileBanking
NEW PODCAST - Cyber Insurance Blind Spots Only 15% of successful cyber attacks ever become public. The other 85% are absorbed quietly: ransomware payments, data exfiltrations, and business interruptions, often at the direct request of the breached organization. That silence has a cost.
The problem w/ Traditional Media&Religious-Congregations's that they use Legacy&Nepotism to lie w/ Lectures&Sermons from every pulpit that's pro Xenophobia&Hate. Learned&Perfected tactics of the kkk in the South has transferred to our Federal Gov't via Subsides Royalty: oligarchs&corporations. 🗽🦁✝️
#MayDay #WorkersOverBillionaires #NoWorkNoSchoolNoShopping
Tadej always has time for his fans 🤘🏼 Tadej Pogačar spotted a fan's camera while out training and couldn't resist giving it a show 😆 📹 @jaimeedelolmo (posted with permission)
Aaron Judge hits his 14th home run of the season. Since the start of the 2024 season, he is slugging .827 on pitches in the strike zone. Ohtani is 2nd with a .752 SLG. #RepBX
What's your favorite thing about @sarahpodz.bsky.social and @haleyfax.bsky.social? We get all sappy on the new episode of The MinnMax Show. youtu.be/CP0hzVUTs54
It's good to remember those people, those stories. It's important, you're important. And GNU, for my discworld fans. "Tell Me About Your Person" by David Gate. #grief #loss #poetry #soothingvoice #poetryreading
🗣️‼️‼️LETS GOOOOOOOO ‼️‼️🗣️ Addison Barger hits a home run after a Clement triple and makes Blue Jays 4-0 LFGO #bluejays | #mlb | #postseason 🎥 #Sportsnet
Sign up for hfxALERT, the municipality’s mass notification system for emergency alerts and important updates, including messages from municipal Emergency Management, police, Halifax Fire & Emergency and Halifax Water, as well as overnight winter parking ban notifications. halifax.ca/hfxalert
Master Tetia, huh? 🤩 #WitchHatAtelier @sarahwiedenheft.com @madeleinemorris.actor @hereliesanjali.bsky.social @joshuawaters.bsky.social @brynapprill.bsky.social
Case File 2: 📂A cozy mystery that breaks all the rules. When a visit to a herb farm turns deadly, the danger is real #mystery #suspense #psychologicalthriller #Booksky 📚💙 For Case Notes, join the author's Substack at open.substack.com/pub/annekalo... ⚡️
Trump says the crash is “to be expected” because he “inherited a terrible economy” Reality: The Economist called 🇺🇸’s economy “the envy of the world” as Biden’s term ended 👇🏽 His trade war is to blame
TONIGHT (4/23) at 6:00pm EDT, the thick plottens after my boss' daughter tried to assassinate us (again) in 'Esoteric Ebb'! It's time to enter the Pillar of Jor and get some answers! Youtube: youtube.com/@buddha_saurus Twitch: twitch.tv/buddha_saurus
In #Microbiome Unleashing the potential of mRNA-seq to uncover the microbiome structure and their crosstalk with host cells: the vulvar ecosystem🦠 Read more👉 doi.org/q86g #OpenAccess #Health
This isn't AI. It's a clip from *Otis' Dream*, a documentary about Otis Moss Sr.'s attempt to vote in 1946 Georgia. Nearly 80 years later, the fight over who has access to the ballot continues. Watch the film: otisdream.com
Jesus F-ing Christ! This man named Shaka was dragged away and arrested for speaking the truth. #DelaneyHall #FirstAmendmentRights 🎥 @chuckmodi1