Your ads don’t fail, your data does. Bad conversion tracking leads to Smart Bidding targeting the wrong customers. Fix your signal. Fix your results. Run a 30-min audit this week. #ProteanDigital #GoogleAds #Ecommerce #Marketing

Frequency >5 = ad fatigue. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗰𝗼𝗹𝗹𝗮𝗽𝘀𝗲: CTR ↓ CPC ↑ CVR ↓ 𝗙𝗶𝘅 𝗶𝘁: → Refresh creatives → Expand audience → Exclude buyers Same ad + same people = wasted budget. #ProteanDigital #MetaAds #PaidAds

Broad match isn’t the problem. Broad match + Maximize bidding → CPA spikes Broad match + Target ROAS → scalable performance If using broad match: • Set Target ROAS • Add negatives weekly • Monitor search terms #ProteanDigital #GoogleAds #PPCStrategy #PaidSearch

You’re resetting the learning phase and killing performance. ✅ Let Google/Meta learn 1–2 weeks ✅ Minor tweaks: negative keywords, <10% bid changes ❌ Major changes: big budget shifts, targeting changes, pausing campaigns #ProteanDigital #GoogleAds #MetaAds #PaidSocial

Google Ads isn’t media buying anymore. It’s signal interpretation. Clean data = better performance Bad data = amplified mistakes Fix your inputs. #ProteanDigital #GoogleAds #Ecommerce #Marketing

Google’s “Power Pack” = Demand Gen + AI Max + PMax. Do you need all 3? Not always. • <$50K/mo → PMax + Search • $50K–$150K → Add Demand Gen (if creative is strong) • $150K+ → Full stack Thin budgets = poor optimization. #ProteanDigital #GoogleAds #PaidAds #Marketing

Not all customers are loyal to your brand. Some are loyal to the trend. They buy once, and disappear. Segment them. Convert fast. Or lose them. #ProteanDigital #EcommerceGrowth #Retention #MarketingStrategy

Scaling ads isn’t just about spending more. Improve your margins → increase your CAC → win more auctions → scale profitably. Small margin gains = massive growth leverage. #ProteanDigital #EcommerceGrowth #UnitEconomics #PaidAdsStrategy

Ecom CAC is up ~40%. Most brands didn’t adapt. They blamed the algorithm. 𝗪𝗶𝗻𝗻𝗲𝗿𝘀 𝗱𝗶𝗱 𝟯 𝘁𝗵𝗶𝗻𝗴𝘀: → Track blended CAC weekly → Feed better signals (offline + profit data) → Shift 30–40% to retention The arbitrage era is over. Signal quality wins now. #ProteanDigital #CAC #PaidAds

Blended CAC hides channel performance. Blended = total spend ÷ customers. $50K → 500 = $100 CAC. But channel CAC reveals: Search $75, Meta $133, Email $50, Shopping $200. Blended looks fine, channels show reality. Email/Search scale, Shopping cut. Better decisions +40–60% (2025 PSG).

New Eagles offensive coordinator Sean Mannion spoke to the media for the first time Thursday since his hiring in January. The former Packers QBs coach talked about the team's new offense and said Jalen Hurts will be able to do "anything we ask of him."

Entracte! 🍿🍻🏒🫰🏻 Intermission! 🍿🍻🏒🫰🏻 #GoHabsGo 🔵⚪️🔴

#Maga #trump #trending #viral #fyp #congratulations #Liberals #democrats #conservatives #news #today

⭕Une vidéo montre le moment où l’armée #Israélienne vise de manière volontaire des secouristes avec une frappe. Durant les 24 dernières heures, #Tsahal a tué 8 secouristes dans le Sud du #Liban. #InfoSudLiban

❌ ⛔ Rep. #MikeLevin "Last night in House Appropriations, all Republicans present voted to allow THEMSELVES to get settlements from the January 6th Slush Fund. I am not making this up" ‼️

📣 New Episode Drop! Is India the lynchpin of Indo-Pacific stability—or a wildcard in America’s grand strategy? 🇺🇸🇮🇳 John Bruni talks with @sbabones on U.S.–India ties, Modi, China, Russia & shadow diplomacy. 🎧 LISTEN 👉 youtu.be/ZwKHyAXOuao?... #Geopolitics #TheFocusPodcast #IndiaUSRelations

Lingong Group is moving from fragmented subsidiaries to a single global brand. At CONEXPO 2026, they are betting that the combination of electric iron and the ProCare service network can break the grip of North American incumbents. Read here: aktiego.com/sectors/tech... #Construction #CONEXPO

💛 OUT NOW 🍿😉💯😝

55 Grams Protein Limit: Myth or Fact? Uncover the science of protein oxidation! Learn how much protein your body uses for muscle growth vs. oxidation, even after intense workouts. This discussion explores the limits of muscle protein synthesis and the fate of excess protein.

Dialektik(versinnbildlicht):

@laurianw.bsky.social ⬇️ Rittenhouse originally traveled to Kenosha, where he had a secondary residence, on the 24th for work (RecPlex). Not for the riot. He spent the night at a friend's house. He didn't decide to volunteer until later that day (25th). Hours before his justified shootings.

Issue 5: The Raven. Tomorrow. #amwriting #serialfiction #literaryfiction #indiewriter #zineserial

Up yours, Trump's U.S. of A.!

Most people spend their whole lives waiting to feel “ready.” Ready to start. Ready to risk it. Ready to change. But growth happens when you finally let go. ✈️ 🪂 Would you let go? #skydiving #mindset #growth #fearless #freefall #aviation #adrenaline #life #motivation #skydive

One of three wedding photoshoots that were going on around city hall today at the same time.

"The US Supreme Court..has calculated that Magna Carta is cited in at least 160...cases since 1789, not least as the foundation of the principle that executive power is subject to checks and balances." A British King just rightly checked the entire Republican Party on the Floor of the House.

Alberta MP Eleanor Olszewski's message to Alberta separatists: "I would say to those people that to watch what the federal government is doing because we are working so hard to reset the relationship with Alberta and make sure that Alberta voices are heard."

Zelensky The Player Strike deep in Russia, then immediately call for ceasefire, what a double game !

BREAKING!

Dear Pam Bondi It's hard to have sympathy for the devil.🎻

The US struck targets at Bandar Abbas port in response to Iranian attacks on a military base in Kuwait.

Kat is here with some exciting news about her favorite show Hudson and Rex! You can catch the series on CityTV. @hudsonandrex

Y yo, como siempre, nunca entiendo nada. 🤧🥹🥹

2/3 #Accenture pulling their Diversity Equity and Inclusion policy in a period where we need diversity and inclusion more than ever is nothing short of ridiculous. Equally the Taoiseach not using the Seanad to equal the playing field is equally as ridiculous. @womenforelection.bsky.social

oh my god just look at @pochiichii.bsky.social what a cutie omg there they go... scootin.... on the freshly cleaned carpet....... GET DUGGY EMOTES YOU KNOW WHERE #VGennComm #emotes #commission

Convicted FELON, Adjudicated RAPIST, #EPSTEIN'S PEDOPHILE BESTIE #DONALDJTRUMP is hoping EVERYONE is just as GULLIBLE as his Poorly Educated MAGA CULT. He's probably hoping no one REMEMBERS HE WAS A #DEMOCRAT before he decided to become America's GLOBAL EMBARRASSMENT by running for president.

The Adventures of Elliot: The Millennium Tales – Launch Date Trailer – Nintendo Switch 2 A brand-new action RPG from the creators of OCTOPATH TRAVELER and BRAVELY DEFAULT #TheAdventuresofElliot #NintendoSwitch2 #NintendoDirect

Good morning, Jaye Sometimes I get so caught up in little things, I forget to steady myself. Thank you 💗

Oh... so you CAN fly to Cancun from OKC.

⚡ Get more from your bidirectional charging electric vehicles with the Nuvve DC V2G 40kW or 60kW Chargers! All-in-one form factor, BABA-eligible, smart charging & more! Contact sales@nuvve.com to get more info! #EV #Charging #Nuvve

From Commander Zhu Yangzhu, pilot Zhang Zhiyuan, to payload specialist Li Jiaying from Hong Kong SAR – hear the voices of the #Shenzhou23 crew. They remind us that exploring the cosmos isn't about leaving Earth behind, but coming back to build a better home for all.

Was a blast playing #YAPYAP with @corgicam.tv, @supersahama.bsky.social , @raiya.bsky.social & friends. Thank you everyone for the amazing stream 🥰 Thanks for the raids @plasticcyborg.bsky.social & @supersahama.bsky.social (sorry you had tech issues) 🤗 Raided the amazing @corgicam.tv 😁 Be safe 😇

へき地を探索中に突如現れるバーサーカー。 彼らが居住する村やキャンプが加わるのが、このQuilboarさんのMOD「バーサカー・カントリー」です。 @Steam https://steamcommunity.com/sharedfiles/filedetails/?id=3636037584 日本語の解説はこちら：https://kenshi-jp.hatenablog.com/entry/MOD_Berserker #Kenshi

[ALA Client News] Bio‑Sourcing and Tiny Cargo join forces to develop oral delivery therapies of monoclonal antibodies using goat‑milk exosomes ala.associates/partnership/... #exosomes #biologics

Saba the #mainecoon #cat proclaims to you a fantastic feline Friday. #mainecoons #mainecooncats #cats #catsofbluesky #bluecats #blueskycats #catsonbluesky #caturday #felinefriday #catsky #animals #pets #signalboost #felines

Understand Their Pain_ The Key to Being Heard & Understood

This time it's Planetz Big Swig, Jet COB-R, Glamorz shot, and Rapid Pro WNT-R!

El lado argentino de las Cataratas del Iguazú ofrece una experiencia mucho más inmersiva y cercana al agua. Mientras el lado brasileño destaca por las vistas panorámicas, el argentino te mete literalmente dentro del sistema de cataratas y pasan por encima del río Iguazú antes de llegar a las caídas.

come on #ZachShort get it #Tigers

Real Sociedad supporters unveiled a tifo in memory of Aitor Zabaleta during the match against Atlético Madrid. Zabaleta was a Real Sociedad supporter k!lled by a member of the racist Frente Atlético. Basque supporters also booed the Spanish anthem.

Facts, plain and simple 💯💯💯🎯

This is the perfect weekend to curl up with our podcast. Forget the snow. Get empowered! Tune into the Women Road Warriors empowerment talk show @ www.womenroadwarriors.com #Podcast #Weekend

He sure cares about that $400 million dollar Ballroom and Israel and his crypto grift. But Americans he doesn't think about.

Día 3 y 4 jugando al 007: First Light 🤩 Ya entramos a las misiones principales y me sorprende la cantidad de gente que el juego puede soportar en los escenarios. La inmersión está muy buena. La misión en el hotel me encantó y hace que el juego sea candidato a GOTY por ahora.

[info - abt Cuuchan's break] 🦋🐕: - 18th April I'm gonna be taking a break for about 4-5 weeks - either gonna come back on the 11th or the 18th of May. not sure of the exact date when I come back just yet - I'm going away out of country for a little while #FeileaVision

Watch @GreaterGrander’s film TOMASZ, MASTER OF MAYHEM on @pickrelay from @filmhubhq Here's a #free code to watch just for YOU on #iOS or @AppleTV starring @andrewracho @conveniencestorediet apps.apple.com/redeem/?ctx=... #IndieFilm #Mockumentary #ArtComedy #FilmMakerLife #IndieCreator #Streaming

During a 7th Congressional District #NY1Debate, Antonio Reynoso, Claire Valdez and Julie Won were asked if they would support Rep. Hakeem Jeffries as Speaker if Democrats take back the House.

✨Confetti adds the finishing touch to any party! Or add it to a package for a magical surprise! Custom orders are welcome! Just ask! Get yours at 💫 TheMousierge.Etsy.com 💫 or 🛒 TheMousierge.shop 🛒 🛍Join our email club to SAVE 15% - bit.ly/MousiergeWeekly

🇨🇴 #IvanCepedaCastro : (Leftist Electoral Candidate in Colombia) "GREETING TO THE YOUTH OF COLOMBIA I salute the youth of Colombia who peacefully take to the streets tonight to protect life and democracy..