AI Max isn’t a new campaign. It’s automation layered onto Search: → Broader matching → Dynamic ads → URL expansion Opportunity: more reach Risk: wasted spend Fix: → Start with 1 campaign → Check search terms daily → Add negatives aggressively #ProteanDigital #GoogleAds #PPC

Google says 200 conversions. Meta says 150. Your store says 280. That’s attribution overlap. Same sale. Counted twice. 𝗙𝗶𝘅 𝗶𝘁: → Use platform ROAS for optimization → Use MER for real profitability If you trust platform data alone… you’re overestimating. #ProteanDigital #Attribution #PaidAds

You’re paying for clicks that never convert. Broad match gone wild. Junk queries. $9 CPC wasted. Export your Search Terms report weekly and act on it. Like if your report is full of trash. Follow for cleaner traffic. #ProteanDigital #GoogleAds #PaidAds #EcommerceTips

Frequency >5 = ad fatigue. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗰𝗼𝗹𝗹𝗮𝗽𝘀𝗲: CTR ↓ CPC ↑ CVR ↓ 𝗙𝗶𝘅 𝗶𝘁: → Refresh creatives → Expand audience → Exclude buyers Same ad + same people = wasted budget. #ProteanDigital #MetaAds #PaidAds

A 4x ROAS can still lose you money. Real profitability comes after COGS, shipping, returns, and fees, not ad metrics. Stop chasing ROAS. Start tracking what actually hits your bank account. #ProteanDigital #EcommerceGrowth #PaidAdsStrategy #ProfitOverVanity

Retargeting people who bought 48h ago = wasted ad spend. Exclude recent buyers, serial returners, employees & tracking pages Target cart abandoners, product viewers & repeat customers #ProteanDigital #GoogleAds #Remarketing #PaidSearch

Your CAC doesn’t matter as much as you think. $120 CAC with 3-month payback > $50 CAC with 14-month payback. Most brands scale on the wrong metric. Know your payback period. #ProteanDigital #EcommerceGrowth #PaidAds #Marketing

Mobile = 78% of traffic But converts half as well as a desktop. You’re paying the same CPC. Fix mobile CVR → unlock profit. #ProteanDigital #EcommerceGrowth #CRO #Marketing

If your agency needs days to answer basic performance questions… They’re not managing your account daily. Real operators already know the numbers. #ProteanDigital #PaidAdsStrategy #AgencyLife #EcommerceGrowth

Random testing = random results. Systematic testing = predictable growth. If you’re not isolating variables, you’re not really learning, just guessing. #ProteanDigital #PaidAdsStrategy #MarketingAnalytics #GrowthMarketing

Where does your money go? When you choose Signalise, your investment stays in the community. 🌍 Unlike private agencies that prioritize profit for shareholders, we reinvest our surplus back into the Deaf community and the professionals who support it.

Alumni Ventures x South Asian Trailblazers hosted a live podcast in Boston with Rajesh Iyengar, CEO of Lincode, exploring how culture shapes leadership and innovation. 🎥 Relive the highlights: https://av-funds.com/4oDk7TW #AlumniVentures #VentureCapital #SouthAsianTrailblazers #Lincode

South Korea’s India Visit Opens New Study & Work Opportunities South Korea’s recent engagement with India has unlocked fresh study and work pathways for Indian students and professionals. 💬 Interested? Comment "KOREA" below www.bestmigrationconsultant.com/blusky/ #StudyInKorea #WorkInKorea

Your will can be a powerful force for good. 💚 Hi – I’m Ryo, Oxfam Canada’s Legacy Officer, and for #LeaveALegacyMonth, I’m answering some questions I hear most often about gifts in wills. Watch the Q&A, save this post for later, and drop your questions below, I’ll answer as many as I can!

🇺🇸Environ 20 à 30 coups de feu ont été tirés à l'extérieur de la Maison Blanche, selon NBC News. ➡️ Le Secret Service a précipité les membres de la presse rassemblés sur la pelouse nord pour se rendre immédiatement dans la salle de conférence.

Ally the Piper: Wow!! vt.tiktok.com/ZSx2SAgjh/

Hi guys! (Yes I am. lolllllllll)

Join Our Glamorous Community! #ReinaHispanoAmericana Thank you for being part of our journey! Your support is invaluable. Don't forget to like, comment, and subscribe for more beauty content WATCH ON: youtu.be/MJuyzUGHGTo #BeautyCommunity #GlamourUpdates #ExclusiveContent #BeautyCompetition

Happy St. Patrick’s Day! Today we celebrate Irish heritage, culture, & community, along with a little extra luck & plenty of green! Wishing everyone a safe and joyful St. Patrick’s Day! #StPatricksDay #LuckOfTheIrish

It’s cold in Wrigleyville today! 39 degrees right now, but it feels like 18. Wind gusts up to 30 mph. Rubber game between Cubs and Angels. Score broadcast time is 12:45 pm CT. Spend the afternoon with us.

Tomorrow, we’ll be discussing our Reproductive Rights (Amendment) Bill in the Dáil. We need you to ask your TDs to back this bill and get it to the next stage. It’s time for us to trust women. It’s time for us to show compassion. It’s time for us to get the Repeal we voted for.

Sunday Salute. 🫡

Megastar Plate Loaded Chest Press Machine Preview #homegym #garagegym

Hot lead → no follow-up → your competitor's customer. Most service businesses follow up once. Maybe twice. Then stop. The AI system we build follows up automatically until they book or say no. One contractor went from losing leads to 3X booked jobs in 60 days. What's your follow-up system d

TODAY – #forum2029 is back with @macrodosepod.bsky.social live: 'the policies and politics we need' 🚨 Weds 17th Sept, 18:30 Oxford House, Bethnal Green Speakers: James Schneider / Ayeisha Thomas-Smith / John McTernan / Antonia Jennings / Asad Rehman Tickets: buff.ly/HL0dIzk

BREAKING!

Progressing with my Chelsea Physic Garden series. This layer will feature writer Eddie Saint Jean in contemplation. My aim is to weave human presence into the medicinal landscape, later introducing symbolic elements of a healing goddess. It’s a study of how we interact with spaces of restoration.

Right! Kash-App!!

What 2 years of solo dev looks like: #indiegame #indiedev #solodev #gamedev

repost @alabeiruty on IG Do you wonder what happens in your waching machine when you're not watching ? 🤔 #projectionmapping #visualart #madmapper #immersiveart

As if our 10’s of Billions that go to support this genocidal country are not enough for these MF Israeli Soldiers

PMRC 2026 is almost here, and we’re excited to bring the global public affairs community to Washington, DC 🌍 Special thanks to our Gold Partners for helping make it happen! @iuoneill.bsky.social @gwtrachtenberg.bsky.social @universityofga.bsky.social Want to be a sponsor? 👉 bit.ly/48EYg8p

Here, have a calming video from yesterday in CBR & no people around, just birds ... I think the cars are possibly from people who "park & ride" as well as those that work in nearby consulates & embassies.🤷‍♂️ It's where I go when stuck there for the day ... 😌

Why wikipedia network data can grow too big to handle Link : nuel.ink/5JB9q9 #NodeXL #NetworkInsights #SocialMediaResearch #DataVisualization

New York City FC opened the scoring at Citi Field last night. Later, St. Louis City SC would earn a point on a stoppage time goal. But this was fantastic after a Keaton Parks tackle sprung this counter as described by me & Matty Lawrence on the NYCFC Radio Network 👇 "It's a glorious finish."

I don't understand the context but he got some serious hits

Eu no meu quarto vendo a versão de mulheres e gays da convocação e meu tio do outro lado vendo a versão hetero com o mestre Everaldo marques proferindo os piores absurdos É o retrato da sociedade brasileira

Min Yoongi looking FINE AF in those Y2K sunglasses in HD ✨️

Crank Dat ‘Soldier Boy’ 🫡🫡 #theboys #soldierboy #crankdat #homelander #fyp

Good morning, Jaye Sometimes I get so caught up in little things, I forget to steady myself. Thank you 💗

Q: Are we really gonna have a $250 bill with Trump's picture on it? Bessent: Well... uh, so... we are going to have the image of, uh, Trump, on the coin, and there is proposed legislation to put Trump on the $250 bill. And, uh, I think... Trump should be on there

I’ve been hearing great things about this movie! Is it worth the watch? #michaeljackson #mj #michaeljacksonmovie #jackson5 #mjmovie chuffed.org/project/help...

Lissa is looking respectfully and seductively at her husband ♥️💋

It's always a privilege to help kittens and their mother thrive! Mom Strudel will be spayed so these little ones are her last. Thank you for helping us protect Strudel, Cherry, Berry & Pebbles from their earliest days to today! Your gift supports lifesaving access to care: alleycat.org/Donate

And so ends our season...

Saba the #mainecoon #cat proclaims to you a fantastic feline Friday. #mainecoons #mainecooncats #cats #catsofbluesky #bluecats #blueskycats #catsonbluesky #caturday #felinefriday #catsky #animals #pets #signalboost #felines

Today's @cop30brazil.bsky.social update comes from @concernworldwide.bsky.social's Laura Bahlman. Progress remains slow, but it's been promising to see climate finance (and specifically adaptation finance) rear its head in various places! Let's see what happens next...

I wish every day was Sunday. 🧞

This morning's words of meditation, affirmation, and prayer; All I desire will magnetically come to me anytime my name is spoken, good or bad, the energy spent in mention or thought will only bring forth everything beautiful, abundant, and true. All else will fall away, as it shall always do. 💖 🤲 🙏

⭕ #Aurore_Bergé critique l’entrisme et l’islam politique lors d’une conférence organisée dans le cadre du judaïsme + politique (conférence politique organisée par l’instance officielle chargée du judaïsme de #France qu’est le Consistoire israélite, et présentée par son président #Élie_Korchia).

This in #Fukuoka outside Hakata station was so cool.

The video would conclude with the main event and Jon Moxley’s debut, including the promo he released online and on BTE after the event. He and Joey Janela would share a cigarette, setting up the main event of AEW’s next official show, “Fyter Fest.” 🏖️ (via The Road to Double or Nothing Epilogue)

📖 Dernièrement avait lieu le lancement du livre, Rémi Quirion : entretiens par Claude Corbo, publié aux Éditions du Boréal. Retour sur mon parcours, de mon Lac-Drolet natal aux événements marquants de ma carrière. @fondsrechercheqc.bsky.social Détails : https://tinyurl.com/yeeay7sf

2/3 In Michurinsk, in Tambov Oblast explosions were reported by locals. No word from authorities. Waiting to see if the Progres military plant has been hit.

WE ARE IN STEAM NEXT FEST NEXT WEEK AND WE ADDED CO-OP TO OUR DEMO TELL ALL YOUR FRIENDS 🙌🙌🙌🙌 #SteamNextFest #NextFest #Demo

Endlich kann ich unterwegs essen und länger schlafen🥣

"The government's being run by Stephen Miller, who is a white supremacist. Close to the election he'd ask me for retweets almost every day.. He sent me a text 'We need to get the white men out to vote. This will be white boy November revenge of the Kens.' I […] [Original post on mastodon.online]

During a 7th Congressional District #NY1Debate, Antonio Reynoso, Claire Valdez and Julie Won were asked if they would support Rep. Hakeem Jeffries as Speaker if Democrats take back the House.

🇨🇴 #IvanCepedaCastro : (Leftist Electoral Candidate in Colombia) "GREETING TO THE YOUTH OF COLOMBIA I salute the youth of Colombia who peacefully take to the streets tonight to protect life and democracy..

How can Europe navigate the collapse of the established economic order? ECFR's @alberto-rizzi.bsky.social states why Europe has a unique opportunity to seize the initiative and at our Annual Council Meeting, we will discuss how it can build new networks of trade and economic cooperation. #ACM26