Meta needs ~50 conversions/ad set/week to optimize. Below that: unstable performance + wasted spend. 𝗘𝘅𝗮𝗺𝗽𝗹𝗲: $100/day + $25 CPA = 28 conversions → underperforming. 𝗙𝗶𝘅: → Consolidate ad sets → Increase budget → Optimize for higher-volume events #ProteanDigital #MetaAds #PaidAds

6s = high completion, low conversion 30s = lower completion, BEST conversion That’s the tradeoff. Sweet spot: 15–30 sec → Enough info to convert → Still holds attention Test all lengths, but don’t ignore the middle. #ProteanDigital #MetaAds #VideoAds

Wrong product category = 40–60% less impression share. If Google misclassifies your product, you compete in the wrong auctions. 𝗙𝗶𝘅: → Use the MOST specific category → Update your feed → Track impression share Small tweak. Big revenue impact. #ProteanDigital #GoogleShopping #Ecommerce

Quality Score directly controls your CPC. Higher score = lower costs. Main drivers: • Expected CTR • Ad relevance • Landing page experience Improving QS 5 → 7–8 can reduce CPC 40–60%. #ProteanDigital #GoogleAds #PaidSearch #PPC

80/20 acquisition vs retention is killing your margins. CAC is rising. Retention drives profit. +5% retention = up to +95% profit. Stop chasing only new customers. #ProteanDigital #EcommerceGrowth #Retention #MarketingStrategy

Google Search Partners = 15–20% of your budget on unknown sites. Lower CTR. Lower CVR. Same spend. Great for testing or niche campaigns. Bad for efficiency at scale. Most top accounts disable it. Test it. Don’t assume. #ProteanDigital #GoogleAds #PaidAds #MarketingTips

Your Meta account may be burning 20–30% of your budget. Old way: separate campaigns & ad sets. New way: consolidate → broad audiences + Advantage+ + 10–20 creatives per ad. Less complexity, faster learning, smarter spend. #ProteanDigital #MetaAds #PaidSocial #AdOptimization

Your attribution model might be crediting the wrong channels. Last-click attribution ignores most of the customer journey. Data-driven attribution shows the real impact of every touchpoint and can completely change which channels you scale. Check your attribution settings today.

Google says: trust the AI. But trust without verification = wasted spend. Watch for: • Bad URL expansion • Irrelevant keyword matching • Inflated conversions • PMax brand cannibalization Automate execution. Not judgment. #ProteanDigital #GoogleAds #PaidAds #Marketing

Meta Advantage+ Shopping shows 3.8x ROAS vs 2.5x standard. But here’s the catch 👇 It prioritizes warm audiences → inflating results. Fix it: • Cap existing customers (20–30%) • Track new customer CPA • Watch blended CAC ROAS ≠ real growth. #ProteanDigital #PaidAds #Ecommerce #MetaAds

Warmer weather is on the way across southeast Wisconsin, but we're also tracking the potential for a few stronger storms overnight into early Saturday morning. https://tinyurl.com/yasy3kye 

👑 The fabulous Gabriella Gabbitas has taken our Queenagers show and created a one woman version in her native language Swedish! It’s excitingly been picked up for the Fringe in Malmo.

USAID was used to try overthrow Cuba and funded right wing violence in Brazil

Health Risks Today – May 23, 2026

Sweet Temptations: The Hidden Risks of Sugar!⁣ ⁣ Every sugary treat may seem irresistible, but each bite can edge you closer to health issues like diabetes. Embrace healthier alternatives to satisfy your cravings and invest in a future filled with vitality and wellness.

The Powerpuff Girls (‘Twas the Fight Before Christmas) - He’s Watching Network: Cartoon Network Physical Media: The Powerpuff Girls: The Complete Series DVD Original Air Date: December 12, 2003 #nostalgia #retro #2000s #cartoonnetwork #christmas

I used to try to fit in, but I learned others' opinions reflect their limits, not mine. Being 'dangerously free' means owning your uniqueness. Once you stop seeking approval, your world opens up. The noise stops. The vision clears. The real work begins. 🎨✨

🐦 Bird of the Day: The Chipping Sparrow! 🐦 Happy #BlackBirdersWeek! During this year's celebration we're highlighting a different sparrow each day. We're kicking things off with the delightful Chipping Sparrow! #blacksky #scicomm #sciart #sciencecommunication #ornithology #birding #ecojustice

More Americans doubt they’ll ever retire comfortably. What's behind this? 👇 www.badcredit.org/news/why-mor...

We lease compute to upgrade easily, but boot loops slow us. #compute #gpus #troubleshooting

Celebrating Jackie Robinson Day! Shared from @pbs 🎥✨ Full credit to them. Watch more 📺 https://www.instagram.com/reels/DXHcttnEeZd/ #BlackHistory365 #JackieRobinson #OnThisDay #BreakingBarriers #MLBHistory #CivilRights #BlackExcellence #Number42 #TheEnglandManor

The truth? Trump's actions have put a lot more money in Iranian coffers...

George Clooney made it look effortless. But it was never about flying. It’s about access. At Red Leaf Travel, you don’t just book trips. You move differently. 👉 DM us and step into a better way to travel. #RedLeafTravel #TravelDifferent #LuxuryTravel

Pow! Vote secured!

This week we kicked off our first Listeners' Therapy episode with Dr. Orna Guralnik and two friends from Copenhagen: Benjamin and Albert. They might be young, but they helped us regain hope for a better future.

Don’t scroll, 90% of home fires start because of tiny daily habits! Access Full Guide: https://go.growdeen.com/home_fire_safety If you leave the kitchen, turn it off. #fyp#viral#foryou#trending#Islam

Steyer didn’t announce his campaign for Governor until late November 2025, and then he •stepped down* from Galvanized Energy — kinda like Trump stepped down from Trump Org & let his kids run it.

Telegram channels report explosions and drones in Volgograd.

If you could protect your child from cancer, would you? The HPV vaccine is well-studied and can prevent up to six types of cancer. You have the power to protect your child’s future with HPV vaccination! #HPVAwarenessDay 🇺🇸 #WeThePeopleVax bit.ly/stjude-wethe...

President @KagutaMuseveni shares his views why he thinks Uganda is the best tourist destination by sharing its unique qualities JUST visituganda.travel

FINNIE! #LGRW

SCOTUS made this happen when they gave constitutional rights to fictitious entities. Join the movement to #EndCorporateRule

THE MOTHERFUCKING KNICKS ARE GOING TO THE FINALS!!!!!

Bombardier flying high, Air Canada adding new planes, big changes at Telus, and more signs that the end is near for Toys R Us Canada.. So much to know in your Thursday, February 12 edition of Canada's Business Beat!

Texans in Houston, showing up for James Talarico. 🙌💪👏✊️👇

Travlin’ Tammy of Tipsy Tours visits the Sgt. Floyd Memorial.

The cat strikes back

Emo kids crash dance party! #MysteryWrestling25 Watch the full show on mysterywrestling.com! #MysteryWrestling 🤼‍♂️

You can feel the quiet anticipation. Early morning 0700 arrival to find the bag drop. Trying to keep the nerves at bay 😬🏃🏻‍♀️🏃🏻‍♀️ #ParisMarathon #SchneiderElectric #running #raceday #ukrunchat

Pragmata is a 7/10 video game that you love like a 10/10 video game. Unless it's a 8/10 video game that you also love like a 10/10 video game. The point is that we really love Pragmata

Battletoads is toxic to the eyes #nintendo #classicgaming #classicgames #battletoads #nintendoentertainmentsystem #crt

Time is just a blink

🌸 Spring is in full swing! CAMS Regional Ensemble Forecasts show daily mean birch pollen over Europe from 14 March to 14 April. Explore CAMS' pollen forecasts here: atmosphere.copernicus.eu/charts/packa... ⬇️

Looking for a flexible schedule with great pay? 🧠 Join us as a Neurologist in Brooklyn! Full or part-time, $180/hour, and a supportive team awaits. Ready to make a move? 📩 hr@glhstaffing.com or ☎️ (800) 608-4025. #Neurologist #BrooklynJobs #HealthcareCareers

2024 AIS Vessel Transit Counts data is here 🚢 View monthly & annual snapshots of traffic patterns for #fishing boats, passenger vessels, tugs/tows, tankers, #cargo, sailboats/pleasure craft, and others. ℹ️ portal.midatlanticocean.org/news/view-an... #mapmonday #mondaymapday #mappingmonday #GIS 🧪🌊

booted up wii music for the first time since i was 11 and got whatever the fuck this is

We are heartened to see that for the first time in 12 years, the U.S bishops issued a joint statement addressing the current situation impacting immigrants in our nation. We thank Pope Leo for leading the way and them for lending their voice to the voiceless and for standing up for human dignity.

The uncivilized barbaric russians still haven't learned that playing hide and seek with Ukrainians is a very bad idea.....

happy akane saturday (i usually watch it on sunday anyways)

How do the campaign teams at Surviving Universal UK, Article 39 children's rights charity, and Speech and Language UK feel about being shortlisted? Stay tuned to find out who will win the #SMKAwards2026 on 11 JUNE smk.org.uk/what-we-do/connect/awards/smk-national-campaigner-awards-2026-shortlist/

"It's unacceptable. We're a youth team, we're here to learn how to play football, and someone tells me to go f*** off and calls me a 'wh**e'." 🇧🇷 Soccer player Sarah Aysha of São Paulo U2O has reported a serious case of discrimination. 👇

Big news! The FHFA is breaking the credit monopoly by allowing VantageScore 4.0 and FICO 10T for mortgages. This move is designed to lower costs and include rent payments in your score. Competition is finally coming to mortgage credit reporting. #MortgageNews #CreditScore #RealEstate

🟢 Weekly Crypto Recap May 25 - Jun 1, 2026 👉 Tether & Georgia to Launch GEL₮ 👉 Binance Launches 24/5 US Stock & ETF Trading 👉 Samsung Units Buy $408M Stake in Upbit Operator 👉 Strategy Sells Bitcoin First Time in Four Years 🔹 Follow us for your weekly global crypto news #CryptoNews #TrestAI

Fighting some enemies my game Decksplorers #indiegames #game #deckbuilding #deckbuilder #cardgame #steam #indiedev #indiegame #SoloDev #MadeWithUnity

📺 La actuación de José Soriano contra los Rockies

May 19, first day back in the water! Marine forecast says the ocean temp is 50 degrees, but I think close to the beach it’s warmer.

Donald Trump wants to spend millions of taxpayer dollars building a monument to himself at the entrance to Arlington National Cemetery, where generations of America's fallen heroes have been laid to rest.

Another anthem from D&D in a Castle ⚔️ This time we got some Dark Knight vibes for @jeremycobb1.bsky.social's campaign 🙌 #dnd #dungeonsanddragons #ttrpg #music #composer @dndinacastle.bsky.social

Mühendisliğin efsaneleştiği mükemmel bir örnek ⚔️✨ - Aston Martin Valhalla, yarın #TheCrewMotorfest'te.

Donald Trump says supporters have suggested naming a new public area outside the Lincoln Memorial the “Trump Promenade” as part of a proposed redevelopment project.