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Obie | Founder - ProteanDigital.io

@protean-digital

Mobile = 78% of traffic But converts half as well as a desktop. You’re paying the same CPC. Fix mobile CVR → unlock profit. #ProteanDigital #EcommerceGrowth #CRO #Marketing

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More from Obie | Founder - ProteanDigital.io

“Blue T-Shirt, Large” = weak Shopping performance. In 2026, your product feed powers Google’s AI. Fix this: • Better titles • Add descriptions • Include GTINs • Upgrade images • Use custom labels Feed quality = campaign performance. #ProteanDigital #Ecommerce #GoogleAds #PaidAds

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Obie | Founder - ProteanDigital.io

Payback period > ROAS for cash flow. Example: CAC $75, first order profit $36 → need 2.1 purchases to break even. Scale too fast & you’ll run out of cash before customers repurchase. #ProteanDigital #CashFlowMatters #EcommerceGrowth #ProfitTips

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Obie | Founder - ProteanDigital.io

Frequency >5 = ad fatigue. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗰𝗼𝗹𝗹𝗮𝗽𝘀𝗲: CTR ↓ CPC ↑ CVR ↓ 𝗙𝗶𝘅 𝗶𝘁: → Refresh creatives → Expand audience → Exclude buyers Same ad + same people = wasted budget. #ProteanDigital #MetaAds #PaidAds

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Obie | Founder - ProteanDigital.io

Your Meta account may be burning 20–30% of your budget. Old way: separate campaigns & ad sets. New way: consolidate → broad audiences + Advantage+ + 10–20 creatives per ad. Less complexity, faster learning, smarter spend. #ProteanDigital #MetaAds #PaidSocial #AdOptimization

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Obie | Founder - ProteanDigital.io

Your attribution model might be crediting the wrong channels. Last-click attribution ignores most of the customer journey. Data-driven attribution shows the real impact of every touchpoint and can completely change which channels you scale. Check your attribution settings today.

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Obie | Founder - ProteanDigital.io

Your Google Ads vs 18,000+ brands: CVR 4%+ → Above avg ROAS 3+ → Competitive CVR <3% → Optimize now More clicks, fewer conversions, higher costs in 2025. #ProteanDigital #GoogleAdsBenchmark #AdPerformance #EcommerceGrowth

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Obie | Founder - ProteanDigital.io

ROAS ≠ profit. Contribution margin per order tells the truth. 3x ROAS with thin margins can still lose money. Know your numbers before you scale. #ProteanDigital #EcommerceGrowth #Profitability #Marketing

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Obie | Founder - ProteanDigital.io

You can now exclude existing customers from PMax. Game changer. Before: inflated ROAS from warm audiences Now: real new customer acquisition Do this: • Exclude past buyers + visitors • Split prospecting vs retention • Track new customer CPA Growth ≠ recycled revenue. #ProteanDigital #GoogleAds

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Obie | Founder - ProteanDigital.io

Call ads are going away. No new ones (Feb 2026) Gone completely (Feb 2027) If calls drive your leads, start migrating now. Test call assets before it’s too late. #ProteanDigital #GoogleAds #LeadGen #Marketing

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Obie | Founder - ProteanDigital.io

Your customer list is your most powerful Meta audience. Done correctly, Custom Audiences can reach 80–90% match rates. Best strategy: • Upload full customer data • Build LTV-based lookalikes • Stack 1–3% lookalikes in one ad set Stacked lookalikes often outperform separated ones by 15–25%.

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Obie | Founder - ProteanDigital.io

"This guys a pretty reprehensible individual if he's fighting for Putin" Govt minister Lucy Rigby in response to being asked about a British national fighting for Russia. Why didn't Sophy Ridge also ask her about the British nationals fighting for the IDF?

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Saul Staniforth

𝐖𝐡𝐲 𝐝𝐨𝐞𝐬 𝐬𝐡𝐞 𝐥𝐨𝐯𝐞 𝐭𝐡𝐢𝐬 𝐣𝐨𝐛? 𝐓𝐡𝐚𝐭 𝐦𝐨𝐦𝐞𝐧𝐭 𝐬𝐡𝐞 𝐡𝐚𝐧𝐝𝐬 𝐨𝐯𝐞𝐫 𝐭𝐡𝐞 𝐤𝐞𝐲𝐬. Mishal Franz puts it simply. This is one of the biggest purchases a person will ever make. And for first time buyers especially, it is so much more than a transaction. It is the

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Big Valley Mortgage

I thought gas prices were down. #gasprices #news

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Scott Daniel

🟧 Rima Hassan : « Il n'y a rien qui justifie de vouloir en savoir plus sur ses déplacements. » Vincent Brengarth, avocat, convoqué #AuPoste pour détailler les mesures de surveillance extra (ordinaires et judiciaires) déployées contre sa cliente Rima Hassan.

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Au Poste

"...and, uh..." Anda! #Epstein #ReleasetheEpsteinFiles #Trumpstein #TrumpisintheEpsteinFiles #PedophileProtector #TrumpRapesChildren #TrumpFucksKids

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The Golden Age of Stoopid 🔵

Today's the day we meet the cast of Wicked. As the winning bid at a celebrity charity auction in November today Ken and I are treating our friends to a VIP night out to the West End. #wicked #westend #theatre

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Terry Geo (1K)

Grateful for the quiet hours spent in Carmel Highlands during my birthday week. The ocean does what it always does — widens the horizon, softens the noise, reminds me that perspective is all. Another year. More depth. More clarity. More gratitude. #EveRichards #CarmelHighlands #OceanAir

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Eve Richards

California currently has the strongest AI regulations in the entire country thanks to a law I wrote and passed — but my work isn't done. AI is advancing every day, and we need to make sure it's working for us. Check out my full plan for AI at my website, link in bio.

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Senator Scott Wiener

Aí eu amo meus pais. Vou sentir saudades. Mas eu preciso dormir kkkkkk

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indkarinne

This is absolutely astounding

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Scott Smith

An increasing number of Americans are united in opposing abuses of power. Peter Keisler, former Acting Attorney General, at the Brennan Legacy Awards dinner

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Brennan Center

Fix Your Body Posture for an Amazing Chakra Cleanse! Welcome back to the 24th episode of Skeletal Leap: A Living Adventure! Today’s episode titled “Fix Your Body Posture for an Amazing Chakra Cleanse!” will tell you about how skeletal re-posturing opens chakras through completing our bipedal...

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Laadi Ojas

Along with the people, Özgür Özel, the leader of the opposition party, the Republican People’s Party, is marching towards the Turkish Grand National Assemble to protest anti- democratic practices against CHP chanting ‘this is just beginning,we will continue struggling with the opponents’! 🇹🇷🤞🇹🇷

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Phoenix🦅

The government has been dropping batches of UFO files. I’m going in completely blind for a first-look reaction. Is this the disclosure we were promised, or just political theatre designed to confound and confuse? Watch the breakdown here: https://youtu.be/LfGkVijKjbs

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What It Means To Be Human

You leave the same impression Of something beautiful, but annihilating. This triage main will be dropping into random teams to help them out on stream because he wants to go back to Tau Ceti. Playing #MarathonTheGame on stream today. twitch.tv/anakonistark

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Anakoni Stark

Vince McMahon "you're fired" green screen

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Green Screen Videos by Murdoink

I'll show you what's dangerous, you turd, you pedophile, you despicable piece of shit. We are exposing your filth and guilt for 2 years now. We own our streets.

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MantaHunk 🌎🏳️‍🌈☮️🟧

BREAKING: Chavez-DeRemer resigns as scandal engulfs Labor Department Labor Secretary Lori Chavez-DeRemer resigns amid a widening scandal involving sexual assault allegations against her husband and an investigation into her own conduct. The Weeknight hosts weigh in.

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The Weeknight on MS NOW

Stay safe out there ladies #single #trending

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Andra

More than 5,000 Utahns signed an open letter opposing the proposed Stratos datacenter, and today residents throughout the state gathered at the Utah State Capitol to deliver that message directly to Governor Cox.

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Utah Physicians for a Healthy Environment

In case you missed it: this month’s Spooky Season special is a set of 3 ‘Critter Claw’ C-rings in 3 different flavours…errr, I mean, firmness levels 🤭 Check out their stretch factor in the post below 👇

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Tentickle

GOOOOOOOOOOOD MORNING PORTLAND IT IS A TIMBERS MATCHDAY IN SAN DIEGO #RCTID

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Jeremy Peterman𓅪

Me overhearing in the kitchen:

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TonQuinn

La Red Natura 2000 es la mayor red de áreas protegidas del mundo 🌍 Cuida de unos 233 tipos de hábitat y 900 especies de flora y fauna, un legado natural de Europa para proteger la biodiversidad hoy y mañana 🐾🏞️✨ #NaturaDay2000

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Fundación Biodiversidad

Hell is Expanding (Hypothesis 5) The expansion of hell as the cause of global warming and climate change is a predictive testable hypothesis based on ground surface temperatures data. mattysparadigm.org/gdc/testable-hypotheses/devolution-hypotheses/hypothesis-5/

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Matty (Headwind)

And the rest of those involved with the slow roll to the NS/NB border leave from the Enfield big stop. Police are with them. Note not all vehicles featured in this video are involved in the slow roll. It is just the way they came out). Expect traffic delays along Highway 102 and Highway 104.

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Pat Healey - The Laker News

Document your Move to Amend outreach this Sat. You never know when that viral moment might happen. This is a great opportunity to educate people about the root cause. Immediately after try to post content on line with #NoKings #MovetoAmend #WeThePeopleAmendment

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Move To Amend

Corrections Tahoe  🚨 👉 Shop now at strobesnmore.com #StrobesNMore #VehicleUpfit #EmergencyLighting

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Strobes N More

Chargers S Derwin James came onto the field shirtless and in shorts 🥶 Feels-like temp: 32°.

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The Majors Sports

#jhope #bts #hobi fixing his hair for #army #btsarmy

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m ⁷💎

A downed russian Shahed drone narrowly misses a Ukrainian farmer ploughing his field in his tractor. If there were ever a more moving image to exemplify why the russian terrorists need to be defeated and driven out of Europe for good, this would be it. (source:@TheDeadDistrict)

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Kristian Kiehling

For those who might not remember, when @kamalaharris.com left her position to become a US Senator, Governor Jerry Brown nominated Xavier Becerra to become California Attorney General.

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Nancy

O governador de Alagoas, Paulo Dantas (MDB), participou de um sorteio de transferências via Pix durante um evento de comemoração do Dia das Mães em Rio Largo, cidade da Região Metropolitana de Maceió. 📲Leia mais na #Folha: mla.bs/e907febe 📝João Pedro Pitombo 🎦Reprodução

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Folha de S.Paulo

"Among the slain residents was a Palestinian woman who happened to be passing by the building; she had been purchasing Eid clothing for her late brother’s children when the missiles struck. Her funeral took place earlier at the Al‑Ahli Cemetery."

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Raimo Kangasniemi

Jeff Bezos said the bottom half of Americans should pay zero federal income tax. It stands to reason. We should exempt low-income earners from taxes and impose higher progressive tax rates on high-income earners. This is the way to narrow the wealth gap in our country.

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Lux

Hey everyone I'm back. Sorry about the long break. I'll be on Twitch Saturday and Sunday at 5a-8a cst. I'm gonna be continuing Gundam Breaker 4 with the extended story.

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Geek Geek

CPCF arrangements for 2024/25 and 2025/26 announced Funding and other arrangements for community pharmacies for 2024/25 and 2025/26 have finally been agreed, with community pharmacy receiving the largest uplift in funding across the whole of the NHS. cpe.org.uk/our-news/cpc...

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The Pharmacy Show

carrospodres10.blogspot.com/2026/04/post...

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carrospodres

Europa dreht auf Sommermodus! ☀️🌍 Die Großwetterlage stellt sich komplett um: Ein kräftiges Hoch sorgt jetzt in vielen Ländern für Sonne satt und steigende Temperaturen. 🌡️

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WetterOnline

We wear orange to stand against digital violence. 🧡UNiTE to End Digital Violence against All Women and Girls Let’s create online spaces where women and girls are safe, empowered, and free to speak without fear.

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EU Delegation to Turkmenistan

Jared Woolley finds the corner to give the Kitchener Rangers a 3-1 in the Memorial Cup final

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JM =^)

#Gardensky Cucumbers Yellow squash Yellow bell peppers Green bell peppers Roma tomatoes Lime tree Lemon tree Herb garden, spearmint,lemon thyme and basil So excited about my garden

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whatilovemost34

Shibuya Center-Gai street in Tokyo, Japan #Japan #Nippon

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Japan CamBot

Watching The Flu that Killed 50 Million on PBS. Guessing this was made in 2018

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Bruce Stokes

Audrey Magsig, graduate student in the Paz Lab and recipient of the Outstanding Mentoring Award, shares why helping students discover whether science is truly for them is one of the most rewarding parts of her work.

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Gladstone Institutes

And of course, a special shoutout to the Rabbit Hole #reactsky reaction.cloud 📹 - Ren with Black Pegasus

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I. B. Loud IVXX

@visibilitybrigade.bsky.social @hcrichardson.bsky.social @maddow.bsky.social

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kathleenpolarb

Tweak Rust error messages instead of building a whole new language. #rust #programming #ai

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Stephen Blum