Scaling ads isn’t just about spending more. Improve your margins → increase your CAC → win more auctions → scale profitably. Small margin gains = massive growth leverage. #ProteanDigital #EcommerceGrowth #UnitEconomics #PaidAdsStrategy

Random testing = random results. Systematic testing = predictable growth. If you’re not isolating variables, you’re not really learning, just guessing. #ProteanDigital #PaidAdsStrategy #MarketingAnalytics #GrowthMarketing

Your first 3 seconds decide everything. 80% scroll in under 2 seconds. Hook = ~70% of performance. Test 5–10 hooks. Same body. A better hook alone can boost CTR 200–400%. If they don’t stop… nothing else matters. #ProteanDigital #MetaAds #PaidAds

Meta Advantage+ Shopping shows 3.8x ROAS vs 2.5x standard. But here’s the catch 👇 It prioritizes warm audiences → inflating results. Fix it: • Cap existing customers (20–30%) • Track new customer CPA • Watch blended CAC ROAS ≠ real growth. #ProteanDigital #PaidAds #Ecommerce #MetaAds

Payback period > ROAS for cash flow. Example: CAC $75, first order profit $36 → need 2.1 purchases to break even. Scale too fast & you’ll run out of cash before customers repurchase. #ProteanDigital #CashFlowMatters #EcommerceGrowth #ProfitTips

Think 4.5 ROAS = huge profit? Real ROAS accounts for costs. $100K ad spend → real profit $145K → real ROAS = 1.21:1. Track profit per customer, not vanity ROAS. Like, Comment, Share & Follow for more insights #ProteanDigital #EcommerceInsights #ROAS #ProfitOverRevenue #DigitalMarketingTips

Advantage+ Shopping = Meta’s version of PMax. Great for scaling. Not for testing. Works best with: → 30+ conversions/day → $100+ budget → Strong creatives Use manual campaigns first. Then layer ASC to scale. Automation ≠ strategy. #ProteanDigital #MetaAds #PaidAds

Ecom CAC is up ~40%. Most brands didn’t adapt. They blamed the algorithm. 𝗪𝗶𝗻𝗻𝗲𝗿𝘀 𝗱𝗶𝗱 𝟯 𝘁𝗵𝗶𝗻𝗴𝘀: → Track blended CAC weekly → Feed better signals (offline + profit data) → Shift 30–40% to retention The arbitrage era is over. Signal quality wins now. #ProteanDigital #CAC #PaidAds

Wrong product category = 40–60% less impression share. If Google misclassifies your product, you compete in the wrong auctions. 𝗙𝗶𝘅: → Use the MOST specific category → Update your feed → Track impression share Small tweak. Big revenue impact. #ProteanDigital #GoogleShopping #Ecommerce

Small weekly improvements compound into massive yearly gains. You don’t need big wins, just consistent 1% optimizations. That’s how performance scales. #ProteanDigital #PaidAdsStrategy #GrowthMarketing #MarketingOptimization

Sen. Michael Bennent (D) on Trump's $1.8 BILLION fund: "I absolutely don't believe it is legal. And I worked at the Justice Department, ...This is shameful what he is doing with the Justice Department."

The first 5 issues of THE BOULDER are in print! A serialized story about Darwin and Jeff — gig economy, platform capitalism, fake ads, & a tower made of blocks. Pulp aesthetics, absurdist tragedy. $5 per issue or grab all 5 for $25. Next 5 issues coming soon. #zinefiction #indiezine #literaryzine

Alumni Ventures x South Asian Trailblazers hosted a live podcast in Boston with Rajesh Iyengar, CEO of Lincode, exploring how culture shapes leadership and innovation. 🎥 Relive the highlights: https://av-funds.com/4oDk7TW #AlumniVentures #VentureCapital #SouthAsianTrailblazers #Lincode

It’s Tax Day and working families are already struggling. In Congress, I’ll fight to ensure those who make the most pay their fair share.

55 Grams Protein Limit: Myth or Fact? Uncover the science of protein oxidation! Learn how much protein your body uses for muscle growth vs. oxidation, even after intense workouts. This discussion explores the limits of muscle protein synthesis and the fate of excess protein.

🎥Shoppers have been left staring at a pile of rubble after demolition crews moved in to tear down a Glasgow Lidl to make way for a bigger, rebuilt store. Full story: www.glasgowtimes.co.uk/news/scottis...

The West Wing S05E20 - No Exit Clip number 0098 #TheWestWing

A little interfaith banter 💯💯💯🎯

Hi guys! (Yes I am. lolllllllll)

Join us if you are in London for our 'LIVE' show. Wednesday 11th December at The Bernie Grant Arts Centre, Tottenham, London. @carysafoko.bsky.social & Gary Younge will be joined by a very special guest… Labour MP - Bell Ribeiro-Addy Get your tickets HERE - bit.ly/4ekuQg5 #liveshow #live

ENTREVISTA | Elena Valenciano, exvicepresidenta general del PSOE: "No debe ser fácil para el Gobierno salir a dar ninguna explicación cuando ellos mismos probablemente las necesiten" 🗣️"Es muy importante que defendamos las instituciones en este momento"

Back to the home getting-bombarded-by-Iran-lands

Important Dates to Remember: May 4th: Last day to register to change your voter registration to vote in the primaries May 12th: Last day to apply for a mail-in ballot May 19th: Day of the Primary Election @thejustindouglas.bsky.social #GrowWithMe #MailInBallot #Primaries #Vote #YouDeserveBetter

Alberta MP Eleanor Olszewski's message to Alberta separatists: "I would say to those people that to watch what the federal government is doing because we are working so hard to reset the relationship with Alberta and make sure that Alberta voices are heard."

MacKenzie Gore has been absolutely dealing tonight despite an ugly road ERA this season. The Rangers southpaw notches back-to-back strikeouts of both Neto and Trout with the filthy curveball he has going today.

SUMMER SALE: Save 25% on selected products until Friday May 15! Made with Joysticks 'n Sliders by @ancre_noare aescripts.com/joysticks-n-... #aftereffects #aescripts #joysticksnsliders Character rigging with #Joysticks 'n Sliders. #rigging #animation #motiondesign #motiongraphics

ok. sure.

#RussiaIsATerroristState #RussianEcoTerrorist #OrcVermin

Hot lead → no follow-up → your competitor's customer. Most service businesses follow up once. Maybe twice. Then stop. The AI system we build follows up automatically until they book or say no. One contractor went from losing leads to 3X booked jobs in 60 days. What's your follow-up system d

Teeth to Emi Martinez? 🤔 Can you complete this Wikipedia Challenge? 🧩

The US struck targets at Bandar Abbas port in response to Iranian attacks on a military base in Kuwait.

NATO tariffs #analyticaliowan #analyticaliowanpodcast

Thank you for sharing! Same weapon that was used on Amy Eskridge

The Womack Sisters were a real highlight of yesterday's Cross The Tracks festival in South London. Here's their version of their parents' classic hit Teardrops. Watch it in full at youtu.be/veqe4nwtkG8

Here, have a calming video from yesterday in CBR & no people around, just birds ... I think the cars are possibly from people who "park & ride" as well as those that work in nearby consulates & embassies.🤷‍♂️ It's where I go when stuck there for the day ... 😌

There are new guidelines for colorectal cancer screening. Mindy Basara explains the big takeaway in the findings surrounding a blood test in today's Medical Minute. https://www.wbaltv.com/article/blood-test-recommended-colorectal-cancer-screening/71419484 

Why wikipedia network data can grow too big to handle Link : nuel.ink/5JB9q9 #NodeXL #NetworkInsights #SocialMediaResearch #DataVisualization

Anderson bat Andersen! 💪 Encore une fois, la réplique des Canadiens ne se fait pas attendre 👌

Kicking off another week of making the game. #gamedev #indiegames #gamedevelopment

A bold new action RPG demo, The Adventures of Elliot: The Millennium Tales dazzles with HD-2D artistry and thrilling action-adventure innovation. Play the demo: playtester.io/the-adventures-of-elliot-the-millennium-tales #IndieGaming #GameDev #Gaming #IndieDev #IndieGame

Spring real estate tip 🌸 If you want a condo with: ✔️ Mountain views ✔️ Walkability ✔️ Low maintenance Start looking before summer competition heats up. #ArvadaColorado #SummerHomesHunting #SpringHomeTips #DenverHomesForSale #DenverRealEstate

Can you imagine a world without independent media? We can't. Please support us at newint.org/give #MoreThanAMagazine #SaveNI

"A penalty is enough of a punishment without giving a yellow card." @ChristinaUnkel, @t_deeney, @MikeGrella10, and @marcelobalboa17 break down the penalty called on Cristhian Mosquera's foul 📌

Proud to introduce my team. They bring a wealth of expertise and always amaze me with their dedication to creating a better Virginia through policy and constituent services!

This week’s garden update: broccoli, green beans, mint, parsley, oregano, limes, mangoes, and bell peppers are thriving. Birds and squirrels continue to make the garden lively and full of surprises.

🌍Meet our partner: @w-u-r.bsky.social Bringing expertise in food safety, agriculture & economics, WR supports #FCI4Africa by developing digital solutions for tracking, certification & enforcement. 🔗https://fci4africa.eu/about-fci4africa/partners/wr/ #HorizonEU #ResearchImpactEU #FoodSafety

Melania Trump (r) walks next to a robot (l).

⌚💤🏝️ La question du jour : Que se passe-t-il quand un parent vous écrit en dehors de vos horaires de notifications ?

Facts, plain and simple 💯💯💯🎯

Big Stuff Happening Today... @rfhkerry.bsky.social @rfhbill.bsky.social @rfhgina.bsky.social @caity4short.bsky.social @nickdroolz.bsky.social #rfh #radiofromhell #rfhpodcast #radiofromhellpodcast #kerrybillgina #kerryjackson #billallred #ginabarberi #podcast #utah #slc #kxrk #radioshow #radioshows

NYCFC CEO Brad Sims gives us an an inside look on what went into bringing the club their own new stadium 🏟️

Dropped the URL into rocket.new/build, typed /Fix Visual Hierarchy — and the whole site transformed in minutes.

Elizabeth April: "Why release UFO files now?" Her answer: The Galactic Federation went to world governments in late 2025 and said: "If you do not disclose the truth, then we will." A threat. And now disclosure is happening everywhere. Coincidence or cosmic ultimatum? 👽

And the question remains! Friend or foe? 🦊 Soon to be revealed! #indiegame #gamedev #pixelart

SpaceX Targets Massive Valuation, Broadcom Slips, and Market Supply Concerns #finance #economy #business #markets

Watch @GreaterGrander’s film TOMASZ, MASTER OF MAYHEM on @pickrelay from @filmhubhq Here's a #free code to watch just for YOU on #iOS or @AppleTV starring @andrewracho @conveniencestorediet apps.apple.com/redeem/?ctx=... #IndieFilm #Mockumentary #ArtComedy #FilmMakerLife #IndieCreator #Streaming

Ceci's 3 was upgraded to a flagrant 1. #WNBA

Une attaque de drones russes le 3 juin sur un immeuble de Kherson a déclenché un incendie massif, détruisant 36 appartements et laissant 63 résidents sans abri. L’attaque a tué une femme de 86 ans et blessé huit autres personnes.

PM Carney on Canada-US trade negotiations: "For us, there's the more fundamental structural issues, which relate to the 232 tariffs on automobiles on steel, aluminum, forest products. And there we're looking to determine whether there's a possibility of a new partnership there."